What Is Allowed For Advertising Purposes

1. Latest update on what you can and cannot advertising

Not allowed
Renowned
Specialist
Hugely experienced

Cannot say that lines and wrinkles will be permanently eliminated
Wrinkle reduction, unqualified claims, such as “wrinkle reduction”, are unlikely to be acceptable.
Avoid any brand names in domain name
Facial Rejuvenation Clinic
Botulinum Toxin Treatments: Botulinum Toxin is a prescription-only medicine (POM), which should be injected by a suitably qualified health professional and which cannot be advertised to the public
Cannot use word Botulinum Toxin on homepage of your website

Allowed
Temporary reducing appearance of fine lines & wrinkles
Younger looking skin
Smoother looking skin
Cosmetic fillers” or “injected fillers”, however, you may not name Botulinum Toxin directly or describe the treatment in any way that would imply Botulinum Toxin…. Can’t advertise POM’S…so that is LA as well as Botulinum Toxin
Botulinum Toxin on other pages of website (apart from homepage) – but this may change
Further information

www.asa.org.uk Advertising Standards Authority
www.cap.org.uk Committee of Advertising Practice
www.mhra.gov.uk Medicines and Healthcare Products Regulatory Agency

2. Special offers on Botulinum Toxin training workshops available at the BDA Conference (May 7/8/9). I will be exhibiting on Stand B55 and will be happy to answer any of your Facial Aesthetics questions.

3. To book and see availability of my clinical workshops please visit www.botulinumtoxinclub.co.uk

Call 07711 731173 or email [email protected] for more information on why you should choose BTC to help you achieve a successful aesthetic business.